Bennett Graphics worked with client designers and printing specialists from around the world to develop a one of a kind solution. The conference guide would be personalized but that was the easy part. The cover would actually be a plastic sleeve that held a unique carton.
The guide passed through 10 states and 2 snowstorms to be printed and delivered on time. Components were produced on different HP devices in different states with perfect precision. The finished item was ultimately completed at Bennett Graphics.
There’s more. The guide included a box. The box art was created using 9 seed files and smart stream mosaic software. The result was 4,500 unique cartons stretching well beyond the expected personalization. Every attendee had a different piece.